I dropped out of school for Messi — Antonela Roccuzzo reveals big sacrifice she made after being unveiled as Adidas ambassador
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Antonela Roccuzzo reveals big sacrifice she made for Lionel Messi after being unveiled as Adidas ambassador | Credits: Adidas, Instagram

I dropped out of school for Messi — Antonela Roccuzzo reveals big sacrifice she made after being unveiled as Adidas ambassador

David Ben 12:12 - 13.12.2024

Lionel Messi's wife was recently named the newest face of Adidas with the iconic couple starring together in their latest campaign.

Antonela Roccuzzo, entrepreneur, philanthropist, and now an official Adidas ambassador, has opened up about the sacrifices she made for love and family.

Speaking exclusively to GRAZIA, the wife of the eight-time Ballon d’Or winner and Argentina legend revealed a deeply personal decision that changed the trajectory of her life.

The mother of three shared how her love for Lionel Messi led her to leave her dentistry studies behind in Argentina and move to Barcelona. 

Antonela Roccuzzo
Credit: GRAZIA, Adidas Sportswear

“At that moment, I was dating Leo, and I knew I was going to move soon,” Roccuzzo revealed the decision to leave her studies behind to support Messi’s football career. 

Born and raised in Rosario, Argentina, Roccuzzo enjoyed a close-knit family life, which has greatly influenced her own parenting. 

Antonela Roccuzzo
Credit: GRAZIA, Adidas Sportswear

Despite her passion for education and an early dream of becoming a dentist, her life took a different turn when she chose to support Messi as he rose to international football stardom. 

“I always wanted to be a dentist,” she said, but ultimately, love and the prospect of building a life together with Messi took precedence.

Antonela Roccuzzo joins Messi as newest Adidas ambassador in family affair

Antonela Roccuzzo Lionel Messi
Lionel Messi and Antonela Roccuzzo starred together in a new campaign for Adidas | Credit: GRAZIA, Adidas Sportswear

Fast forward to today, Roccuzzo has carved her own path, balancing her roles as a mother, entrepreneur, and now, a face of Adidas. 

Alongside Messi, she stars in the brand's new Essentials collection campaign, marking their first official collaboration. 

Antonela Roccuzzo and Lionel Messi
Credit: GRAZIA, Adidas Sportswear

“I have always admired the brand so much,” Roccuzzo shared. 

“It’s kind of like a dream come true, and I just hope to fulfill expectations and do the best I can.”

For Roccuzzo, the partnership goes beyond fashion. 

It reflects the values she holds dear: family, fitness, and health.

 “All the values around the brand, like sports and being healthy mentally and physically, it makes complete sense for me. They are values I really care about,” she explained.

Antonela's life in the spotlight yet staying grounded

Antonela Roccuzzo and Lionel Messi
Credit: GRAZIA, Adidas Sportswear

Though her life may seem extraordinary, Roccuzzo insists on maintaining a sense of normalcy for her family despite boasting more 40 million followers on her Instagram page.

Since relocating to Miami following Messi’s move to Inter Miami, the family has embraced a warmer climate and a close-knit community.

Antonela Roccuzzo and Lionel Messi
Credit: GRAZIA, Adidas Sportswear

 “It was pretty easy to adapt. We felt really, really welcome,” she revealed.

Lionel Messi Antonela Roccuzzo
Credit: GRAZIA, Adidas Sportswear

As she steps into the limelight with Adidas, Roccuzzo remains grounded, focusing on raising her three boys with values of humility, kindness, and respect.

"Trust yourself, work hard, follow your dreams, never give up, and just be yourself,” she said, encouraging young women looking up to her journey.

From leaving dentistry behind for Messi to becoming a global ambassador for one of the world’s leading sportswear brands, Roccuzzo’s path proves that sacrifices made with love often lead to remarkable rewards as she has already risen to become one of the world's most-followed WAGs in football.

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