Mbappe's exit to Real Madrid slashes Ligue 1 broadcasting rights by half

Kylian Mbappe

Mbappe's exit to Real Madrid slashes Ligue 1 broadcasting rights by half

Festus Chuma 11:30 - 11.06.2024

Mbappe's transfer to Real Madrid has slashed Ligue 1 broadcasting rights by half forcing LFP into crisis negotiations and impacting clubs.

Broadcasting rights for Ligue 1 have taken a significant hit plunging by half following Kylian Mbappe's high-profile transfer to Real Madrid.

With the new football season just weeks away, French football authorities are scrambling to secure domestic broadcasting deals amid this dramatic decline.

The Ligue de Football Professionnel (LFP) initially aimed to fetch €1 billion for the broadcasting rights covering the five-year cycle from 2024 to the end of the 2028-29 season.

Key players like Canal Plus, beIN Sport, and DAZN were considered potential bidders.

However, none of these major players submitted a bid, forcing the LFP to enter one-on-one negotiations.

The current broadcasting deal with Amazon, which expired at the end of last season, was already a subject of controversy.

With no new agreements in place, the LFP has contemplated launching its own channel, offering all Ligue 1 matches for a monthly fee of €25.

This drastic measure highlights the extent of the crisis facing the league.

Reports from sports daily L’Équipe suggest that the LFP's broadcasting rights, initially valued at €1 billion, are now worth only half that amount.

The situation echoes the disastrous 2018 deal with Chinese-backed Mediapro.

Mediapro had secured the rights for a record £800 million, sidelining long-standing partner Canal+.

However, the unproven company failed to deliver, ceasing payments during the pandemic-hit 2020 season. This forced the LFP to strike a cut-price deal with Amazon, further straining relations with Canal+.

The current broadcasting turmoil is already impacting the clubs, with RMC Sport reporting that Ligue 2 champions Auxerre have put a hold on their negotiations to sign player Tim Jabol-Folcarelli until there is clarity on TV revenue.

The departure of Kylian Mbappe, Ligue 1's marquee player, to Real Madrid has undeniably exacerbated the situation.

His exit has not only left a void on the pitch but has also diminished the league's appeal to broadcasters.

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