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Klopp has landed a new job just months after leaving the Liverpool hotseat.
Jürgen Klopp has been appointed as Red Bull's Global Head of Soccer, with his new role set to commence in January 2025.
This appointment, reported by renowned German journalist Florian Plettenberg of Sky Sports, marks a significant shift for the former Liverpool manager, who recently concluded his successful tenure at Anfield.
Red Bull, known for its ownership of football clubs across multiple continents including Germany, Austria, Brazil, and the United States has been on the lookout for a leader to shape its soccer strategy since the departure of Oliver Mintzlaff, the previous Global Head of Soccer.
Mintzlaff, who was instrumental in RB Leipzig's rise, now serves as one of the three CEOs of Red Bull following the death of founder Dietrich Mateschitz in October 2022.
Plettenberg reports that Mintzlaff has been eager to secure Klopp’s expertise to enhance the company’s soccer operations.
In his new role, Klopp will oversee coaching matters, playing philosophy, talent development, and transfer strategies across all Red Bull-affiliated teams.
The position previously held by Gérard Houllier, Klopp’s appointment represents a new chapter for the energy drink giant as it continues to expand its soccer footprint.
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The Red Bull organization has close ties with Klopp, featuring several of his former staff in prominent positions.
Pep Lijnders, Klopp's ex-assistant, currently manages Red Bull Salzburg, while former Liverpool coach Vitor Matos has joined him.
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Additionally, Andreas Kornmayer, who was Liverpool’s head of fitness and conditioning, has taken on the role of Performance Manager at Salzburg.
Liverpool and Red Bull have had a productive relationship in the transfer market, with notable moves including Naby Keita, Ibrahima Konaté, Takumi Minamino, and Dominik Szoboszlai moving to Anfield.
Conversely, Liverpool has sent players like Stefan Bajcetic on loan to Salzburg, and Bobby Clark made a £10 million transfer to the Austrian club last summer.
In a strategic move, Klopp has secured an exit clause that would allow him to leave Red Bull if he is offered the opportunity to succeed Julian Nagelsmann as head coach of the German national team—a role he has been linked with in the past.
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One of Klopp’s immediate challenges will be to assist Lijnders at Salzburg, where recent results have not met expectations.
With his wealth of experience and tactical acumen, Klopp’s arrival at Red Bull promises to bring a new level of professionalism and success to the organization’s soccer operations.
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