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Sundowns, the home of Kenyan defender Brian Mandela, have launched an electrifying new jersey that pays homage to the pulsating African rhythm
Mamelodi Sundowns, the home of Kenyan defender Brian Mandela, have set the football world abuzz with the grand unveiling of their new jersey ahead of the much-anticipated 2023/2024 season.
The innovative design, aptly named 'The Beat Goes On,' pays tribute to the unique African Rhythm that pulsates through the hearts of Masandawana fans on match days.
The mesmerising graphic on the home shirt features the iconic MSFC print surrounded by captivating audio waveforms that artfully represent the thunderous drum beats, soulful singing, and impassioned chanting of both supporters and players alike, which resound throughout the stadium before, during, and after matches.
The kit, designed by Puma, delves deep into the very essence of what it means to be a devoted Mamelodi Sundowns supporter.
"It is a tribute to everyone involved in the club, from the generations of loyal fans, to the staff working tirelessly behind the scenes, the stars gracing the pitch, and the promising academy players,” said Puma Marketing Director, Brett Bellinger.
“The drums hold significant cultural importance for Mamelodi Sundowns, symbolising the club's passion and the boundless energy of its ardent supporters. Among them, the late John Black Madumo – the beloved 'Master Drum' – held a special place, as he was the heartbeat of the stadium for many years."
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The home kit, donning the traditional yellow shirt, blue shorts, and white socks, proudly displays the CAF Champions League star above the team badge, while the back of the neckline features the striking combination of MSFC and a map of Africa.
The Away kit, on the other hand, exudes elegance with its blue shirt, white shorts, and blue socks.
"The Yellow Nation is renowned for its passionate singing and rhythmic chants. The new kit captures the very spirit of Masandawana, and we are confident it will infuse electrifying energy both in the stands and on the field. Its distinctive features will undoubtedly resonate with Masandawana, bridging the gap between the players and one of their most cherished stakeholders – the supporters,” said Sundowns spokesperson Tiyani Mabunda.
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Aside from its captivating design, the new kit showcases groundbreaking technology in the player's shirt, making it the lightest PUMA shirt ever produced, weighing a mere 72 grams. The material construction boasts a structured, 4-way stretch that reduces weight and friction, enhancing the players' performance on the field.
The trims incorporate a new, lighter, and more breathable print technique, while the bonded seams ensure maximum comfort and a feather-light feel.
In a world where football transcends borders and unites cultures, Mamelodi Sundowns' new kit exemplifies the powerful impact of sport in celebrating the spirit of Africa, fostering a sense of unity, and bringing joy to countless hearts.
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