Barcelona's Spotify deal will see club kits feature the logo of Catalan singer Rosalía in this month's El Clasico

Barcelona will feature the logo of Rosalía on their kits at the next El Clasico

LALIGA Barcelona's Spotify deal will see club kits feature the logo of Catalan singer Rosalía in this month's El Clasico

David Ben 12:08 - 10.03.2023

After Drake, Barcelona will be showing the logo of Rosalía on their kits at the next El Clasico as part of an agreement with Spotify.

Barcelona are set to sport kits featuring the logo of Spanish singer Rosalia in the next El Clasico.

Barca will host Real Madrid in LaLiga at the Spotify Camp Nou on Sunday night, March 19.

And as part of their agreement with music streaming giants Spotify, the Blaugrana will be wearing kits featuring the logo of global music stars occasionally.

Rosalia’s logo set to feature on Barcelona’s kits ahead of El Clasico with Real Madrid

According to a report via Catalan radio station Rac 1, Spanish singer Rosalia will be the second artist to see her logo feature on the front of Barcelona’s matchday shirt on El Clasico as part of the club's ongoing agreement with Spotify.

Spanish singer Rosalia at a concert in Madrid
Spanish singer Rosalia at a concert in Madrid

The logo of her third studio album Motomami’ is claimed to be the chosen design which will be included on the kit for the match, reportedly marking the one-year anniversary of its release.

Barcelona will wear shirts with Rosalia's logo in the next El Clasico
Barcelona will wear shirts with Rosalia's logo in the next El Clasico

The 30-year-old singer grew up in Barcelona and is considered one of Spain's most famous singers, having won multiple awards in her career including two Grammys and eight Latin Grammys,

She has also been twice named as Spain's most influential woman by Forbes.

Earlier in the season, Canadian rapper and OVO record label boss Drake saw his owl logo displayed on the kit as the Blaugrana fell to a 3-1 defeat at the Santiago Bernabeu, with Ferran Torres grabbing the only goal for the visitors and Karim Benzema, Federico Valverde and Rodrygo all finding the back of the net for Los Blancos.

Drake's OVO logo was on Barcelona's kits in the first El Clasico of the 2022/23 season
Drake's OVO logo was on Barcelona's kits in the first El Clasico of the 2022/23 season

Drake’s logo was featured to mark him becoming the first artist to achieve an incredible 50 billion streams of his songs on the platform.

Barcelona said this came as part of an agreement with streaming service to offer 'innovative experiences for football fans, as well as helping to reach new audiences through music.'

Barcelona shirts featured Drake's owl logo in the first El Clasico of the 2022/23 season
Barcelona shirts featured Drake's owl logo in the first El Clasico of the 2022/23 season

The Catalan giants also confirmed the appearance of other artist's logos were scheduled as the season progressed, and Rosalia could now be the next to see her logo featured.

Already, the Spotify Camp Nou has started featuring songs on the pitch’s advertising boards with Nigerian artistes like Ckay, Fireboy DML, Omah Lay, and even DJ Spinall seeing their songs promoted in the 99,354-seat stadium.

Barcelona and Spotify’s deal

Barcelona x Spotify
Barcelona x Spotify

Amid the club’s severe economic issues, Barcelona and Spotify officially began a partnership in June.

The streaming service giants agreed a deal that will see them sponsoring the club's senior shirts for the next four seasons, as well as on the kits of the club's pro academies.

The deal also saw the club’s stadium renamed Spotify Camp Nou as part of the deal, which gave the financially-hit Catalans a serious economic boost.

Spotify Camp Nou
Spotify Camp Nou

This season,  Barcelona currently hold a nine-point lead over arch-rivals Real Madrid in La Liga, having already been eliminated from the Europa League by Manchester United last month.

However, the Blaugrana already have one trophy to their name this season, after defeating Real Madrid 3-1 in the Supercopa Espana final in January.

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But victory in the El Clasico on March 19 would certainly be a major step towards Xavi's side journey to becoming the Spanish champions for the 27th time.

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