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Josh Kerr's first attempt at a YouTube video was met with mixed reactions.
British Olympic medalist and world champion Josh Kerr ventured into the world of YouTube with his first video, A Week in the Life of a World Champion.
Despite his success on the track, Kerr quickly discovered that crafting compelling content for the video-sharing platform is no walk in the park.
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The video, which has garnered 35,000 views at the time of writing, offered fans a behind-the-scenes glimpse of Kerr’s journey, including his signing with Grand Slam Track, training sessions, and preparations for upcoming competitions.
As one of the first athletes to partner with Grand Slam Track, Kerr has been central to the league’s marketing efforts, which likely inspired his foray into YouTube.
While platforms like YouTube have proven effective for athletes such as Olympic champion Noah Lyles and the power couple Hunter and Tara Davis Woodhall, Kerr's debut received a mixed response.
On one hand, many viewers expressed excitement about following Kerr’s journey and hoped for more content.
However, others criticized the video’s lack of substance and focus. One viewer commented, “About 5 total seconds of training footage, bro who edits/directs these,” while another dismissed the video based on its thumbnail, saying, “I saw a cybertruck in the thumbnail & didn’t even watch his video because I knew it’d be bad/just flexing.”
Despite the critiques, Kerr’s video has also drawn support from loyal fans who see potential for growth.
One comment encouraged viewers to delve deeper into Kerr’s world, saying, “As a Kerr fan, I agree that the video doesn’t cast him in the best light. If you’re looking to truly understand him, I highly recommend his podcast Sit and Kick. While he doesn’t share as much about his private life as Jakob does, he delivers sharp insights and unfiltered truths about our sport.”
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For Kerr, this first foray into YouTube represents a learning opportunity. While the reception may have been mixed, it’s clear that his presence on the platform has sparked interest, setting the stage for future content to better connect with his audience.
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