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Michael Johnson has shared his views on what makes most athletes unable to market their sponsors.
American sprint legend Michael Johnson has opened up on how athletes end up giving less or no value at all to their sponsors when it comes to marketing them.
Speaking on his X (Twitter) handle, the four-time Olympic champion explained that most athletes are never captured in photos wearing their sponsor kit. He added that they are always seen wearing their national team kit, something that denies them the chance to market their sponsors.
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06:02 - 26.04.2024
Michael Johnson & Noah Lyles in agreement with a track & field fan after recent plea
A track and field enthusiast took to their X (Twitter) handle to share a request that has caught the attention of American sprint icons Noah Lyles and Michael Johnson.
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“Majority of photos used to report on track athletes have them in national team kit rather than their sponsors kit. Diminishes athlete’s ability to provide value to their sponsor,” Johnson said in his post.
Meanwhile, he also aired his opinion on Mondo Duplantis, the current pole vault world record holder breaking records in almost every event he goes to compete.
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09:55 - 21.04.2024
American sprint great weighs in on Letsile Tebogo's loss to Lindsey Courtney at Kip Keino Classic
Michael Johnson has analysed Letsile Tebogo's upset against America's Lindsey Courtney in 200m race at Kip Keino Classic.
Johnson explained that the Swedish athlete lacks competition and since he has no competition, it makes the sport less interesting for fans.
He opened his season with a world record at the Diamond League Meeting in Xiamen, China and he will now be going to compete at the Diamond League Meeting in Suzhou. In Xiamen, Duplantis was in a class of his own as he broke the record for the eighth time, with a 6.24m jump.
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18:32 - 27.04.2024
Why Usain Bolt took a picture infront of Burnley's logo despite being a Manchester United fan
Bolt visited Burnley's training ground and even took a photo infront of the club's logo recently.
“This is a problem for pole vault. WRs get attention because they’re usually special. The guy breaking them doesn’t make it feel special. Competition gets attention. He has no competition. The problem IS NOT HIS FAULT, but it’s a problem,” Johnson said in a post on his X.
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